In this lively and fast-paced session, a panel of industry experts will be challenged to provide 60 takeaways that healthcare suppliers can utilize to enhance their position in the supply chain, establish stronger partnerships, and ultimately drive growth in market share with IDNs.

By focusing on enhanced communication, optimized sales channels, fostering clinical engagement, and leveraging value analysis, (just to start!) suppliers can strengthen their partnerships and drive long-term success in the evolving healthcare landscape.

Learning Objectives:

1. Explain the importance of proactive and transparent communication with healthcare providers, including building strong relationships with key stakeholders, such as supply chain managers, clinicians, and administrators.

2. Demonstrate the evolving purchasing dynamics and preferences of hospitals and IDNs, stressing the importance of developing multi-channel sales strategies to effectively reach and engage potential customers, and utilizing data to identify market trends, demand patterns, and customer preferences.

3. State the importance of collaborating with clinicians in product development and innovation processes, as well as aligning product offerings with patient needs and clinical workflows.

4. Identify how you can best engage the changing market dynamics of healthcare supply chain.

View PowerPoint Slides

Listen Now